devcom 2017

Description

Licensed intellectual properties have become more popular than ever before with today's rising cost of user acquisition.  This class will feature best practices, actionable guides, and guest speakers who will share their successes and shortcomings when dealing with popular IP.  We will cover a variety of topics such as assessing the value of an IP, building a great "pitch kit" to win IP owners over, contract terms and deal points, and successfully managing the relationship post contract through launch.  Attendees should come prepared to ask questions as we will be able to work through specific scenarios during the class.  All prepared materials (such as whitepapers and guides) for the class will be provided to attendees after the class.

Take Away
Attendees will leave with an in-depth understanding of how to find and acquire IP for their game, what contract terms are essential, and how to manage the on-going relationship with the partner.

audience addressed: Developers and publishers who are currently working with or plan to work with licensed IP in the near future